We are excited to work with you on your upcoming Business After Hours event!
This event can be as expansive as you like. Planning is the key to making it successful!
But before that, let’s think about your expectations. How do you measure the success of your event?
To make the most out of your event, we offer the following suggestions:
~ Help us get the word out about your event
~ Share our FAB Featured Area Business marketing facts (see below) about your organization/business
~ Add our Business After Hours Facebook Event to your Facebook Page (we can help you with this)
~ Personally invite your colleagues and customers!
~ Send out a newsletter inviting our colleagues and customers
~ Offer a door prize or giveaway at your event – we can do a drawing
~ Offer appetizers/light snacks (see Partner, below)
~ Offer adult drinks/spirits (see Partner and Liquor Licensing, below)
~ Background music is great – if you want to include music – live or otherwise – feel free. This is your event.
What to Expect
Attendance: Depending on the time of year, you can expect anywhere from 50 – 80 individuals in attendance from across the business and organizational spectrum. These events are fun, casual, with a conversational atmosphere.
Business After Hours includes many regular attendees who are active in the Chamber community, and – often – new businesses and organizations that are associated with your organization or business. The great thing about this is the exchange of ideas. A lot of business happens at Business After Hours, in a casual environment.
Food and Drinks: The event host provides the food and drink for the event. What you provide is entirely up to you. Typically, the host provides finger foods, deli trays, or even has local restaurants provide cocktail-style dishes for the event. People do not expect a meal. If you’re providing alcoholic beverages (see below), you can purchase them yourself, go through a local pub for a pony keg, wine from a local vineyard, or purchase off the shelf. It’s entirely up to you.
Paper goods, etc – the Chamber has wine cups and beer cups, and may be able to supply other items such as utensils, tablecloths, and so forth. We will work with you to coordinate this.
The Invitation Door Prize We ask our Business After Hours hosts to attend the Business After Hours event the month prior to their own, to get a feel for how the event works, get a sense of it in their own space. Our new tradition – with a nod to keeping the Business After Hours community connected – is this: The Host of the following month’s Business After Hours provides a small ($25-30 value or similar) door prize to be drawn at the CURRENT month’s Business After Hours Host, and invites the group to their upcoming Business After Hours.Make it as creative as you like, and include your marketing materials.
We’ll setup your event on Facebook and get it out to our area news avenues at least three weeks prior to your event. You can help expand our reach by sharing our event with your social media groups, emails, and so forth. We will talk to you about any targeted invitations you’d like us to help coordinate. The personal invitation always works best – we do a lot of that on our “beat,” but you can help by just telling your clients and customers about your event.
Cost Saving Options – Partner With Other Businesses!
You can partner with area restaurants for food, or a brewery, winery to act as “co-sponsors” of your event. In the past, we have had Business After Hours events that included food and appetizers provided by another organization or the restaurants themselves, and liquor/spirits/beer provided by a local brewery/winery or paid for by another organization. This can enhance the event quite a bit, spread the costs, and benefit your co-sponsors through exposure via our event marketing. If you plan to do this, please let us know who your co-sponsors are and we will get in touch with them for logos to include in our promotion!
The Special Event Permit
We require a special event permit through the City of Cortez in order to serve alcoholic beverages. The special event permit application must be submitted to the City of Cortez no later than 10 days prior to the City Council meeting preceding your event. Basically, we like to get it in a full 30 days before your event. The cost of a Special Event permit is $100. We will invoice your organization this cost and take care of all of the paperwork for you.
Once we apply for the permit, a poster must be displayed to the public at your location to announce your event, and the date on which the Cortez City Council will be considering your permit application.You do not have to show up to the Council meeting regarding your special event. We will take care of all of the paperwork for your event, and coordinate any other needs with the City of Cortez.
For the Special Event Permit, we will need:
1. An email from you (you can copy and paste the sample below), stating that you agree to allow us to serve liquor on your premises. Please complete and send the following email to email@example.com.
Dear Cortez Area Chamber of Commerce:
Please accept this email confirming that (your business name) is aware of and in favor of the serving of alcohol on our premises during the Cortez Chamber After Hours event on (date of event)
Full Business Address
2. A hand-drawn map of your building or offices, showing the outside DOORS, RESTROOMS, and where the BAR AND SERVICE AREA will be.
3. A check for $100 We can invoice you – please ask.
Featured Area Business Campaign & Paid Promotion
If you are an Executive Premier member, we will help promote your Business After Hours event by running a Featured Area Business (FAB) Facebook marketing campaign for the five days leading up to your event. The Featured Area Business promotion includes FIVE (5) FAB facts about your business, one posted on Facebook each day for the five days leading up to your event. We will also use paid Facebook and social media advertising to promote your event, beginning one week prior to your event.If you are not an Executive Premier member, we will still run this campaign for you at an additional cost of $125.